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Enable WebTV
Download and deploy your multi channel strategy today
Online video is reaching for mainstream adoption and is becoming an exciting opportunity for marketers. Multi Channeling is all about increasing the value of your investment in Enterprise Web Content Management by reusing the architecture for other channels.
Each channel features its own specific business case, organization, technical requirements, metadata repository and management application. Therefore a multi channel marketer needs an efficient means with which to share content, layout and integration. Without an integrated solution it is hard to leverage your content over the different channels in a cost effective manner. Without GX WebManager you will find yourself managing the specifics of each channel, IT and customizations instead of realizing positive return on the investment of produced content.
Search & Optimization
Multi Channeling & Globalization
Discover how to deploy multiple channels and Websites in different languages from a single platform.
WebTV
GX is one of the first to deliver a truly integrated and extensible WebTV solution within its core Web Content Management Platform. It offers the best of both worlds: enterprise class Web Content Management software tailored to the specifics of online video. Organizations using both GX WebManager and GX WebTV can reuse, integrate, and couple multi-media content and metadata, providing one base platform for delivering video in various formats to different audiences and channels.
WebTV is deployed as WebManager Component Bundles (WCBs). By using the WebTV WCBs, it is easy and fast to add TV functionality to the WebManager platform without IT involvement. Components can be downloaded at the online marketplace for WCBs at www.wcmexchange.com. Using the WebTV WCBs, you can adapt to changes in this innovative and experimental market faster and stay way ahead of your competitors.
Mobile Internet
Given the high adoption rate of mobile phones worldwide, ubiquitous GPRS/UMTS/Edge, relatively cheap data subscriptions provided by telecom providers, the many Mobile Internet ready Websites, and new mobile devices like the Apple iPhone, Mobile Internet is poised to take off. It has attracted considerable attention from consumer-driven organizations.
GX WebManager is well positioned to empower the mobile channel. As mobile phones become more powerful, the embedded browsers in them are increasingly capable of handling complex HTML and are almost on par with their desktop counterparts. Using the built-in extensible presentation layer from GX WebManager combined with multi-site and multi-channeled content management and device recognition, you can reuse your Web content efficiently in the mobile realm.
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Download the GX WebTV Whitepaper
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WebTV Delivering high quality video over the Internet. This White Paper examines the business drivers for creating online broadcasts; explore the advances in interactive applications and content supply; and look at the future delivery of Internet TV.
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Download the Web2.0 Whitepaper
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For cutting edge companies, the trend has been to move away from providing a purely informative Website to one that is highly interactive and often transactional with the emphasis shifted to the visitors’ experience and input. Web 2.0 is giving companies the tools with which to make their websites function more effectively and, at the same time deliver real revenue gains.
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Download the Power of Components Whitepaper
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The Internet has become an extraordinarily successful marketing and sales channel for businesses and has transformed the way in which they operate. Any successful Web strategy should be built on a strong and scalable platform so companies can be agile and are able to easily adapt to changes. This leads directly to long-term growth.